5 Ways To Leverage And Grow Your Business With Instagram

Last updated 9 hours ago

Instagram has over 80 million users, has been acquired by Facebook and has become a social media photo sharing champion. It wouldn't be compared to Facebook or Twitter for driving relevant traffic to your website but has become a great way to build a brand and get images and products in front of potential customers and put information in front of your audience.

How will these photos help your business with Instagram and increase exposure?

Here are 5 tips to help your small business get on the path to Instagram growth and success:

1. Follow Your Customers - if your customers are on Instagram make an effort to follow them. Take pictures of your customers, employees and post them to instagram. Like and comment on your customers photos. If they are interested in your photos they will be more likely to follow you back and engage with your posts.
2. Use Hashtags - use hashtags, use hashtags - I can't stress enought how important hashtags # are. Placing a hashtag on every single photo will enable any potential user to find your photos with a search. This will help you gain more exposure and drive more content. Tag each photo with a hashtag with words that are relevant and important and that help promote the picture.
3. Comment On Photos - Make interesting, relevant and fun comments. This will help to get people to take notice of your pictures and develop interest in following you.
4. Promote Your Instagram Page on Website - This is a great way for more exposure so your found and people will engage with your pictures. It makes sense to even have a page on your website with your instagram photos. Write a blog post about your instagram handle that will get out the news and information on your brand and company
5. Contest Creation - contests are a great way to get people interested in your brand. This will help add fans and followers and encourage more exposure. Use a certain hashtag of your business or the promotion to have a place where all photos will be held.

Instagram needs to be updated often and can be a great marketing channel for small businesses. Think about the ways you can increase exposure of your brand and how you can gain followers and increase engagements.

Does your small New York City business need help with social media marketing? Brad Sharenow has experience helping small businesses win new customers online through SEO, social media, PPC advertising, and more. Contact Brad today at (877) 411-3777 to set up a free digital marketing consultation.

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Source: http://www.onlinemarketingconsultantnyc.com/666888/2013/03/20/5-ways-to-leverage-and-grow-your-business-with-instagram.html

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